Managing Director of MCC Promotions, Mark Caswell has over 30 years experience of organising events. His company has promoted over 200 impressive sporting and music events all over the UK. The sports related events include football, athletics, cricket, tennis, golf, netball, snooker and body building. Mark also acts as a sporting consultant and has had involvement with sportswear companies, Wimbledon Tennis, and several Corporate clients. Additionally, MCC have promoted events featuring major music acts such as 10cc, The Darkness, UK Subs, Alexander O’Neal, Pink, Dead Pets and the Billie Holiday Story, If that’s not been enough to keep him busy Mark has also been involved in Boxing Show promotions with more than 120 televised events under his belt!
Mark says “I’ve been involved with sport all my working life. I started out as a youth team player at Fulham and was a member of clubs such as Whyteleafe, Poole Town, Swanage Town, Portland United, Kinstonian and Corinthian Casuals. I love cricket too and was a club professional at Hendy CC (South Wales) and Sydenham amongst others in London and Kent. In 1990 The Battle of the Bands proved a successful musical project for us and MCC Promotions has also been the administrator for London's oldest Five A Side Football League, for over 25 years.”
Now that’s quite an impressive CV and portfolio and a pretty exhausting read but there is enough energy and passion left for MCC Promotions to organise 22 running events around the country <link>. This MCC Race Series offers a variety of 10k courses ranging from urban, rural, coastal to city.
MCC and Eventrac first crossed paths in 2015. Mark and Eventrac’s founder Aaron Bird discussed the challenge of increasing participation in the MCC Race Series and how communication could be improved to encourage repeat entry.
An integrated feature rich MCC Branded website offering that:
Informs and enables the participant
Additional Features to create loyalty
Mark says “MCC Promotions have seen tangible results in using the Eventrac system and it has definitely made a big difference to my entries. Its great value and offers such an easy listing process with the entry monies going straight into my Stripe account in an instant. On the rare occasion I have had to give refunds, this is a simple reversal and all the added features are really impressive”.
“We would like to thank MCC Promotions for working with us” says Aaron Bird. “I have actually been out to see a couple of Mark’s events and he is definitely tireless and clearly a very experienced event organiser and a great role model for others to follow. we look forward to helping to make this season’s 10k Race Service an even greater success”.
“Eventrac aims to make event entry easy from the very start of the process. We know that organisers are busy people – we listen to their individual needs and offer solutions that work for them and their participants, both before and after the event”