Eventrac Blog

Stay tuned with our latest posts

How to Communicate with Potential Customers

Effective event communication can act as a tool to use in your marketing campaigns, to stay engaged with people who are ‘interested’ but not ‘signed up’ to your race yet.

Your eventrac Experience!

Whether you are a new organiser listing your first event on the eventrac entry platform or a regular user, we want you and your participants to get the very best out of the platform.

Maximising Merchandise Sales through your Event

When participants enter your event, they are not just buying into the ‘on the day’ experience, they are also buying into your brand ethos and the community that you build around it.

Do I need an Instagram for my Event?

Just when you thought there were enough social media platforms to manage when promoting your event, along came Instagram!

Introducing a Third Category of sports event entry

Recently eventrac has been asked by some organisers to extend their entry platform to give a “gender neutral” tick box option and we have been happy to help.

Marketing 'What Makes YOU Different?'

There is no doubt that Race Organisers, Directors & Event Managers are having to be a lot smarter in the way they reach out to new entrants whilst retaining the ones they already have.

Sublime Ads for A Sublime Event

Starting out with Facebook Ads isn't straightforward, that is while we scale up from next to nothing until you gain your first entries. Don't be put off by social jargon and give it a try!

Increasing Entries for The Pendle Running Festival

The team at Pendle Running Festival came to us and asked us how to best run Facebook ads to increase their entries with only a month to go until Race Day, we accepted the challenge.

How to Find Volunteers for your Event

Finding enough people to give up their time to help can be challenging and time consuming for over-stretched event organisers. That is not to say that these people don’t exist though.

Optimise your Race Presence on Listing Sites

Maintaining a consistent, accurate and appealing presence online for your race is crucial in attracting new participants.

Use Discount Codes to Sell More Places

There are many ways to increase your race entries and one of them is being smart when using discount codes.

Capture your Race

Photography and Promotion advice to Maximise Interest and Exposure at your Event.

Opening your Race for Entries

Get your Race Open early and Effectively and don’t miss those extra keen Participants, what are you waiting for?

The Simple Facebook Checklist

Establish a professional look for your brand or event that gives an air of digital credibility to the races you organise.

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Switching from another system?

We have easy to use migration tools and a great team of experts that will assist with your Eventrac account setup and help transfer all of your existing event data.

Eventrac has been designed from the ground up to be intuitive and easy to use, but one of our experts is always on hand to walk through and discuss the Eventrac platform, share industry tips, tricks and insights. We offer far more than just a software platform.